The latest-generation Canon DIGIC 5 Image Processor brings phenomenal increases in processing speed and power. Improved chip architecture and algorithms deliver greatly expanded functionality with further refinement in image quality. Improved noise reduction produces clearer images when shooting in low light at high ISO speeds. Enhanced i-Contrast performance adjusts differences between light and dark areas to achieve even more natural-looking results. The faster processing speed also results in faster continuous shooting capability while maintaining full image quality. The DIGIC 5 Image Processor also makes possible a new, highly advanced automatic white balance system. Whereas conventional white balance makes an overall adjustment based on a single type of light source, the new Canon Multi-Area White Balance analyzes several areas of the image to determine whether different adjustments are needed, for example, for the main subject and the background.
Canon HS SYSTEM
The Canon HS SYSTEM lets you take bright, clear photos in an even wider range of shooting situations. Beautiful low-light shots are possible with minimal noise and maximum detail in highlight and shadow areas. The system is the result of two technologies brought together in PowerShot cameras: a high-sensitivity imaging sensor, which is able to capture more light; and the DIGIC Image Processor, which actively reduces noise with high-speed image processing. The 12.1 Megapixel Canon CMOS sensor in the PowerShot SX40 HS incorporates advanced light reception technology that enhances sensitivity. The new DIGIC 5 Image Processor provides a major boost in noise reduction, expanding the usable ISO range to an amazing high of ISO 3200. The Canon HS SYSTEM thus lets you use higher shutter speeds to capture clearer images with reduced noise and blur.
VERY NICE ALL-AROUND CAMERA
Sharp image quality in all focal lengths, even when lens is wide open. Because image size is so small I shoot most of my photos at widest aperture to make the background as out of focus as possible. Also, I have a tremor in my hands. so when I do macros or shoot in dim light, the image stabilizer is a great help.
Very handy to carry around. I use a wrist strap rather than the neck strap that it come with.
April 28, 2013
Excellent picture quality Low light to Bright snow Light!!! Use indoors or out.
April 6, 2013
I have always like using a Canon camera because its easy to manage, settings are very easy to follow, has excellent image quality, and th durable that it carries. I would recommend a Canon Camera.
April 3, 2013
Forget the DSLR
The Alaska cruise was planned and I needed to upgrade from my trusty AE-1, I went to buy an EOS Rebel. When I tried the SX40HS and realized that I did not have to change lenses... I was sold. I could have the focal length in a point and shoot. Great performer. Picture quality is outstanding. Weight of camera did not negatively impact the excursions.The camera is easy to use, easy to operate, ergonomic and intuitive... although the features are plenty and more than I may ultimately use. The results are outstanding!!
March 25, 2013