Powerful 30x Optical Zoom with 24mm Wide-Angle Lens
Given the PowerShot SX500 IS's compact size and attractive proportions, it is especially impressive that the camera is equipped with a mega-powerful 30x Optical Zoom. With a 35mm film equivalent focal length that extends all the way from 24mm to 720 mm, your shooting reach is superb: you'll capture telephoto shots with detail like never before. The Wide-Angle Lens gives your images a distinctive sweep and grandeur, capturing landscapes, cityscapes, tall buildings and wide groups of people with ease. Genuine Canon optics ensure that your images are resonant with the clarity and brilliance made possible by Canon's decades of industry leadership in optical technology.