PowerShot A720 IS

PowerShot A Series
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Digital Camera
Item Code: 2092B001

Features

Canon Technology Maximizes Quality and Performance.

DIGIC III Image Processor
With DIGIC III, your images boast superior quality, the camera operates at top efficiency and battery life is enhanced. What’s more, DIGIC III enables Canon’s Face Detection Technology and Red-eye Correction to give you better, more true-to-life people shots. Simply press the Shutter Button halfway down, and the camera automatically pinpoints the faces in the scene and chooses the ideal focus point. The camera controls exposure settings and flash to keep every face looking bright and natural. Red eyes can be corrected during playback.


DIGIC III Image Processor


DIGIC III features Face Detection technologies, giving the you best possible results in any shooting situation. Face Detection AF/AE sets the focus point and exposure for the faces of your subjects. Face Detection FE adjusts the flash to correctly illuminate your subject to provide the best balance between your subject and the overall scene, eliminating the common problems of over- and underexposed faces.


Red-eye Correction detects and corrects red-eye during playback. In unusual cases where red-eye is not automatically detected, it can easily be corrected manually during playback mode.


The PowerShot A720 IS features ISO 1600 and High ISO Auto settings that reduce the effects of camera shake and sharpen subjects in low-light situations, giving you greater shooting flexibility.

iSAPS Technology is an entirely original scene-recognition technology developed for digital cameras by Canon. Using an internal database of thousands of different photos, iSAPS works with the fast DIGIC III Image Processor to improve focus speed and accuracy, as well as exposure and white balance.


Diagram of Photographic Space