The Ease of Touch. Touch. It's always been the heart of communication. Simply put your finger to the brilliant 3.5-inch wide PureColor System Touch Panel LCD screen, and the versatile excellence of the Canon PowerShot SD3500 IS Digital ELPH is at your command. Naturally, a camera this smart and intuitive knows a few things about style. Color gleams, while smooth curves reveal a definite edge. Touch the future!