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nFOR IMMEDIATE RELEASE

Canon U.S.A. Web site:
Canon U.S.A. Broadcast and Communication
Division Web site:

http://www.canonbroadcast.com http://www.usa.canon.com

EDITORIAL CONTACT:
Deborah Szajngarten
Canon U.S.A., Inc.
(516) 328-5186
dszajngarten@cusa.canon.com

Anthony Piniella
Marcomm Group for Canon U.S.A., Inc.
(516) 829-0404
apiniella@marcommgroup.com


CANON NU-700N P/T/Z CAMERA SYSTEM
KEEPS AN EYE ON WILDLIFE AND FOCUSES ON A NEW ERA OF RESEARCH
AT YELLOWSTONE NATIONAL PARK

Turnkey Camera System With 100X Zoom Range Enables Remote Wildlife Observation For ‘Access Without Impact’

LAKE SUCCESS, NEW YORK, March 10, 2004 – “Up close and personal” once referred only to sports or news events caught on camera. Now, wildlife roaming remote locations at all times of the day and night and sometimes exposed to extreme weather conditions in the world’s first national park are the newest reality stars to appear on camera.

Wildlife biologists at Yellowstone National Park have 2.2 million acres to monitor. Their assignments, which have included “roughing it” by following the herds to study the habitat, now have become a lot easier and more rewarding with the installation of unique digital technology in various remote areas of the park.

As part of the longterm relationship between Canon and Yellowstone, two Canon NU-700N Network Controllable Pan/Tilt/Zoom (P/T/Z) systems have been deployed in highly remote areas deep inside the park to help create an exciting new era in wildlife observation. Running on solar and wind-generated power, the Canon NU-700N camera systems are providing Yellowstone scientists with groundbreaking information on bison, elk, wolf and grizzly bear habitat.

“There’s a highly dynamic ecosystem here, and that’s a context for an exciting application for the camera systems,” said Dr. Glenn Plumb, supervisory wildlife biologist for Yellowstone National Park. “It’s integral to a framework for incorporating new technologies into wildlife science, with the potential for very low intrusion into the wilderness setting. This is allowing us to get information that was previously unavailable.”

An educational and research program, Eyes on Yellowstone is made possible by Canon. Funding for
the Yellowstone Park Foundation (www.ypf.org) by Canon U.S.A., Inc., a subsidiary of Canon Inc. (NYSE: CAJ), assists with important scientific research and breaks new ground in conservation, endangered species protection and the application of cutting-edge science and technology that is
essential to managing park wildlife and ecosystems. Canon technology also is used for education to increase public access to the wonder and magic of one of the most recognizable and popular parks in
the world (www.windowsintowonderland.org) and to raise awareness about the importance of
environmental protection and conservation.

Each Canon NU-700N is situated on a lonely outpost in Yellowstone, miles from the nearest road and accessible only by horseback, hiking, or skiing in winter. Rather than traveling to strategic locations in the park’s Mary Mountain and Pelican Valley areas, and living in snow caves for several days during the harsh winters as is common with field work, Dr. Plumb and his researchers now capture and study amazing close ups of wildlife via microwave remote control of the Canon NU-700N from the warmth of park headquarters.

“The imagery that’s transmitted from the cameras is high-quality and very powerful – both aesthetically and scientifically,” said Dr. Plumb. “One of our first transmissions was in Pelican Valley with the sun setting. A grizzly bear was feeding in the grass and you could see it twitch its head listening for small animals. The imagery, color, definition and zoom capacity gave us incredible views.”

The construction of the Canon NU-700N allows it to withstand the extreme heat and cold (operating temperature ambient -15 degrees/+ 40 degrees Centigrade) of year-round outdoor use in Yellowstone.

“It is designed to work in a variety of humidity levels and temperatures,” noted Dr. Plumb. “Sometimes it gets extremely cold and we expect to put it to the test.”

With the camera’s powerful 100X zoom capability and the capacity for optical precision, Yellowstone researchers have a new path toward “access without impact” on the park’s wildlife population. The system’s clear imagery and remote manageability is a significant addition to the conventional methods for observing wildlife behavior. It also provides them with valuable insight on migration habits and population size.

“Before this technology, keeping track of wildlife was traditionally done in two ways,” explained Dr. Plumb. “One is direct observation, which involves sending people to the field in all weather conditions to see what the animals are doing. The other is the use of radio telemetry in which battery-powered radio transmitter collars are used to relocate animals, which is helpful for tracking them but doesn’t tell us things like who’s chasing whom, or who’s taking food away from whom.

“Now that we’ve introduced the Canon cameras, we can take pictures and build composite views of the mountain and valley. Merged with our other two baseline research methods, there’s potential to collect a great deal of new data and do it in a way that’s continuous and without human bias.”

The Canon NU-700N is a complete turnkey system. It delivers very high quality video, durability and outstanding support to a wide range of remote applications that also includes building exterior and warehouse monitoring, weather and traffic surveillance, and outdoor security. The Canon
NU-700N combines a ¼-inch 3 CCD Canon video camera with a smooth P/T/Z head, built-in 20X optical zoom lens and 5X digital function for a powerful 100X zoom range, all contained under a rugged outdoor housing with a rain wiper.

When connected to Canon’s optional network-camera server, the system can be connected to the Internet or a Local Area Network via a non-proprietary protocol joystick equipped control panel, or computer, enabling image acquisition and the control of camera functions. Canon NU-700N users confidently can monitor action anywhere with network access, from down the block, across town, or half a world away.

“There are more people living in closer contact with wildlife than any other time in the planet’s history,” added Dr. Plumb. “Technology like the Canon NU-700N has the exciting promise of allowing people to view and understand information and imagery about real wildlife. With this kind of personal contact, there’s true potential to increase the support and preservation of our wildlife systems.”

In addition to the high-end cameras used by scientists, Yellowstone also has installed several Canon
VB-C10 pan/tilt/zoom cameras throughout the park for website visitors. Anyone logging on at http://www.nps.gov/yell/tours/livecams/mammoth/testcam.htm can view the park’s conditions and wildlife.

“This is one of the best things that has been done for the people [who] cannot be in the park all year long,” wrote one friend of Yellowstone. “My wife and I check out the [cameras] every time we go [online]. I know that things like the video are expensive to run, but…people like us get a chance to view the park all times of the year.”

Canon U.S.A., Inc. delivers consumer, business-to-business, and industrial imaging solutions. The Company is listed as one of Fortune's Most Admired Companies in America, and is ranked #39 on the Business Week list of "Top 100 Brands." Its parent company Canon Inc. (NYSE:CAJ) is a top patent-holder of technology, ranking second overall in the U.S. in 2003, with global revenues of $29.9 billion. For more information, visit www.usa.canon.com.

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All referenced product names are trademarks of their respective owners.
EDITORS Please note corporate contact information for this division:
For more information, please call Canon Broadcast and Communications Division at 1-800-321-4388 or visit www.canonbroadcast.com.


 
 
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