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Canon U.S.A. Lends Its Support to the 8th Annual Small Business Saturday and Shop Small Movement to Help Drive Commerce to Small Business

MELVILLE, N.Y., November 8, 2017 – Canon U.S.A. Inc., a leader in digital imaging solutions, announced its participation in this year’s Small Business Saturday, taking place on November 25th. Small Business Saturday is a day dedicated to supporting local small businesses and strengthening and celebrating communities across the country.

In a showing of service and support for its small business, entrepreneurial and home office customers, Canon is partnering with mother/daughter team, Shark Tank™ favorites and founders of Wicked Good Cupcakes™ Tracey Noonan and Dani Vilagie. Moderated by New York Times bestseller Carol Roth, the self-made mother-daughter duo will host two Facebook Live events at Canon U.S.A. headquarters on Tuesday, Nov. 14 (12:30 and 3:30 p.m. EST) offering first-hand insights, tips and advice for current and aspiring business owners as they head into Small Business Saturday. Viewers will have an opportunity to ask questions from these leading experts via the live feed.

Created by American Express® in 2010, Small Business Saturday serves as the ceremonial kickoff to the holiday shopping season for small businesses across the United States. In 2016, an estimated 112 million consumers reported shopping at small businesses on Small Business Saturday, according to the 2016 Small Business Saturday Consumer Insights Survey1. The day was also championed by elected officials in all 50 states and Washington, D.C.

Small Business Saturday celebrates the diversity of small businesses across the U.S., and Canon U.S.A. recognizes the importance of supporting small businesses, the jobs they help create, and the culture they instill in local communities. According to the U.S. Small Businesses Administration, as of 2014, small businesses nationwide accounted for 63 percent of net new private-sector jobs created and represented 99.7 percent of firms with paid employees.2 Merchants and consumers can learn more about Small Business Saturday and how to get involved by visiting ShopSmall.com.

About Small Business Saturday

November 25th marks the eighth annual Small Business Saturday, a day dedicated to supporting the local businesses that can help create jobs, boost the economy and preserve neighborhoods around the country. Small Business Saturday was created by American Express in 2010 in response to small business owners’ most pressing need: more customers. Learn more on ShopSmall.com, instagram.com/shopsmall, facebook.com/SmallBusinessSaturday, twitter.com/shopsmall.

About Canon U.S.A., Inc.

Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $29 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2016.† Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing 100 percent U.S.-based service and support for all of the products it distributes in the United States. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. In 2014, the Canon Americas Headquarters secured LEED® Gold certification, a recognition for the design, construction, operations and maintenance of high-performance green buildings. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss and follow us on Twitter @CanonUSA. For media inquiries, please contact pr@cusa.canon.com.

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† Based on weekly patent counts issued by United States Patent and Trademark Office.

1 Estimates are based on consumer self-reported data from the Small Business Saturday Consumer Insights Survey by National Federation of Independent Business (NFIB) and American Express (November 27, 2016) and do not reflect actual receipts or sales.

2 Small Business Administration Office of Advocacy Frequently Asked Questions, March 2014.