Lights, Camera, Action: Canon U.S.A. Celebrates Filmmakers As A Sponsor Of The 2019 Sundance Film Festival
MELVILLE, NY, January 25, 2019 – Canon U.S.A. Inc., a leader in digital imaging solutions, returns as a Sustaining Sponsor to the 2019 Sundance Film Festival (January 24 - February 3) in Park City, Salt Lake City, and Sundance, Utah. Canon will celebrate filmmakers with programming at the Canon Creative Studio, located at 592 Main Street.
At least 61 of the 241 films and projects that will screen as part of this year’s slate – over 25% percent -- are shot using Canon equipment. Festival projects filmed using Canon cinema cameras include Paddleton, Tigerland, This Is Personal, Ask Dr. Ruth, Raise Hell: The Life and Times of Molly Ivins, American Factory, Hail Satan?, Lorena, The Great Hack and others.
“The Sundance Film Festival is home to bold filmmaking, driven by filmmakers who push the boundaries of technology to better the art form,” said Kazuto Ogawa, president and COO, Canon U.S.A. “We take great pride in celebrating the incredible talent behind the lens, and leave Park City every year inspired and honored that so many select our products when forging new expressions in visual storytelling.”
Canon will host Sundance Film Festival attendees for hands-on, interactive displays of Canon equipment, panel discussions curated by American Cinematographer, and refreshments at the Canon Creative Studio (592 Main St; Open Friday, January 25th - Monday, January 28th, from 11am-7pm). Inside the studio, guests can touch-and-try the latest Canon gear, including the EOS C700 FF cinema camera, CN-E 20mm lens, and the new EOS R, which is Canon’s first full-frame mirrorless camera. Also on hand will be the EOS C200 Cinema Camera, which features Canon’s innovative Cinema RAW Light 4K technology as well as Canon’s CINE-SERVO, COMPACT-SERVO, EF and RF lenses.
Guests can have their headshots taken by professional photographer Michael Ori, who will be shooting with the EOS R. Canon will provide guests with an 8” x 10” copy of their portrait, printed on-site with the Canon imagePROGRAF PRO-1000 Professional Inkjet Printer. All portraits will be available online at orimedia.com/sundance after February 15, 2019.
On Sunday, January 27th, Canon will toast creativity behind the lens at the seventh annual invite-only Raise Your Glass with Canon cocktail party.
The Canon Creative Studio will feature three nights of Magic Hours, co-hosted by the AFI Conservatory (January 25th), Francis Ford Coppola Winery (January 26th), and Adorama (January 28th). Each event presents opportunities to network with companies and organizations that share Canon’s mission to support filmmaking.
Canon will also continue its partnership with American Cinematographer, the world’s leading publication dedicated to motion imaging and the art and craft of professional cinematography. The monthly international journal published by the American Society of Cinematographers marks its centennial this year and Canon will honor its history and industry expertise with several on the ground partnerships. The magazine’s editors will be on-site at the festival and several of its contributors will moderate a series of six in-depth panel discussions at the Canon Creative Studio. The panels will be streamed through Facebook Live via American Cinematographer’s page, allowing viewers the opportunity to engage with the panelists. American Cinematographer’s website, ascmag.com, will also feature a series of online interviews with Sundance cinematographers, along with additional articles exploring cinematography trends at the festival, all sponsored by Canon.
On Wednesday, January 30th at 3:00 pm MT, Canon will present a panel titled “Demystifying the Technical Process: Where Art Meets Technology,” featuring experienced filmmakers and Canon U.S.A. representatives. During the discussion, panel participants will share how Directors of Photography and directors can best collaborate to craft the visual aesthetic of a film. They will speak to their experiences on recent films to lend real-world context to their insights. The panel will take place at The Box at The Ray, 1768 Park Ave., Lower Level.
For a full schedule of events for Canon's activities at the 2019 Sundance Film Festival and to request access to attend, please visit canonatsundance19.splashthat.com.
About Canon U.S.A., Inc.
Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $36 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2018† and is one of Fortune Magazine's World's Most Admired Companies in 2018. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing 100 percent U.S.-based service and support for all of the products it distributes in the United States. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. In 2014, the Canon Americas Headquarters secured LEED® Gold certification, a recognition for the design, construction, operations and maintenance of high-performance green buildings. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss and follow us on Twitter @CanonUSA. For media inquiries, please contact firstname.lastname@example.org.
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† Based on weekly patent counts issued by United States Patent and Trademark Office.