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Canon U.S.A. Launches Comprehensive Color Calibration Service For Displays

New Service for Color-Critical Environments also Includes Calibration of Non-Canon Displays


MELVILLE, NY, October 10, 2019 As High Dynamic Range (HDR) content production continues to become more popular, the need for finely calibrated displays has become more critical. With numerous evolving HDR formats, it is only through calibration that the artistic vision can be fully enjoyed. In response to this growing demand, Canon U.S.A. Inc., a leader in digital imaging solutions is excited to announce it will now be offering a color calibration service for display products. The fee-based service can be performed on Canon’s lineup of reference displays as well as displays from other manufacturers. As a well-established industry leader in Service and Support, Canon’s commitment to professionals is further cemented with the introduction of this new service offering.

Clients of this service will have Imaging Science Foundation (ISF) certified Canon professionals visit them on-site, so that the calibration is tailored specifically to their viewing environment. During a calibration session, several key image quality elements will be measured such as, white point, primary and secondary color chromaticity, luminance and gamma. Each attribute will be adjusted to best match the industry standard that fits the client’s needs. Clients will also be provided with detailed pre- and post-calibration reports – removing ambiguities as to how each display is performing.

“At Electric Entertainment we had an exceptional experience with Canon’s on-site service and support reference display color calibration service that included HDR and SDR alignments,” noted Bill Ritter, Head of Engineering for Electric Entertainment. “In our case, we needed color calibration assurance in P3D65, DCI XYZ and head/full range REC 709 color spaces. The Canon representatives’ expertise and one-on-one experience was second to none. Any of our questions were answered quickly and professionally.”

Canon’s color calibration service is available now. For more information about the service or to set-up a free consultation with a Canon calibration professional, please visit usa.canon.com/calibration.

About Canon U.S.A., Inc.

Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $36 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2018† and was named one of Fortune Magazine's World's Most Admired Companies in 2019. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss and follow us on Twitter @CanonUSA.

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†Based on weekly patent counts issued by United States Patent and Trademark Office.