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Industry Insights

As part of our commitment to the printing industry, we develop and share information about industry trends, developments, strategies, and opportunities.

Additional Industry Insights
press for success

Meeting the Print Optimization Challenge

This is the most recent guide in the popular PRESS FOR SUCCESS solutions series. It reviews how organizations can more efficiently manage print in their office and in-plant print center.

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press for success

Meeting the Color Challenge

This guide reviews common challenges faced in the reproduction of printed color and offers recommendations and best-practice guidelines for achieving production color success.

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press for success

Meeting the In-Plant Print Job Submission Challenge

The guide reviews the challenges and limitations with some of the common job submission methods, such as e-mail, and reviews the business benefits of streamlined web submission solutions.

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thought leadership

On Paper

In the midst of today’s digital data deluge, fine printing on paper has more power than ever before to capture attention and foster engagement.

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thought leadership

Quality in Production Digital Color

This InfoTrends white paper discusses the importance of color print quality and how the Canon imagePRESS digital color press family achieves “offset” print quality and appearance on a range of substrates with the proprietary gloss optimization capabilities.

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thought leadership

Strategies and Tactics for In-Plants

In-plant production printing presents unique opportunities and challenges. Successful in-plant operations develop strategies and tactics to help adjacent clients have reasonable expectations, stay involved in the process, and be satisfied with the results. For many in-plants, a key to a positive relationship is expanding offerings beyond print and adding services that can help enhance communications–and keep projects in-house.

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thought leadership

Canon Transforming Print

Print providers are leveraging Canon digital production printing solutions to help transform and expand their business.

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thought leadership

Paper's Power Play

Going where digital can't, paper delivers a strong, tactile experience your customers will remember.

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thought leadership

Psychographic Targeting and Behavioral Targeting

This guide provides an in-depth look at how marketers can move beyond demographic targeting to get to know their audiences better through psychographics and behavioral targeting.

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