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Wherever you are on your journey to mastering flash photography, it’s easy to simplify and streamline your techniques with the ground-breaking Speedlite 470EX-AI, the world’s first flash with an AI (Auto Intelligent) Bounce function*. It can select and maintain the ideal bounce flash angle and settings, automatically swiveling the flash head into place to help easily create gorgeous lighting effects. Combined with a number of powerful and versatile features, the Speedlite 470EX-AI is an innovative, well-rounded performer. It just might change the way you think about flash photography!
*As of February 25, 2018. EOS cameras sold up until June 2014, as well as EOS Rebel T7, EOS Rebel T6, EOS M6, EOS M5 and EOS M3, do not support "AI.B full-auto."